Who Will Own Your Business Next?

Employee Ownership, Succession Planning

Who Will Own Your Business Next?

By , August 17, 2026

who will own your business nextThe succession question many business owners leave until it is too late

Most business owners spend years thinking about how to build a valuable business.

They focus on revenue, profitability, customers, people, systems and growth.

But there is another question that often gets pushed much further down the list:

Who will own the business when you no longer do?

It is an important distinction.

Because having a successful business and having a clear path to its next owner are two very different things.

For some owners, the answer is obvious. There is a family member ready to take over. A management team is preparing to buy in. Or an external buyer is likely to be interested.

For others, there is no obvious successor.

And that is where employee ownership becomes an interesting option.

The problem isn't always finding a buyer

When owners think about succession, they often start by asking:

“Who would buy my business?”

But a better question may be:

“What type of ownership would give this business the best chance of succeeding after me?”

Those aren't necessarily the same thing.

An external sale may produce a strong financial outcome, but it can also bring a new owner, new priorities and a different direction for the business.

A family succession may preserve ownership within the family, but only if the next generation actually wants the responsibility.

A management buyout can work well, but the management team needs the capability and financial capacity to take on ownership.

Employee ownership introduces another possibility: creating a pathway for the people already inside the business to become its future owners.

That doesn't mean employees simply take over.

It means ownership becomes something that can be deliberately designed and transitioned over time.

Why timing matters

One of the biggest mistakes an owner can make is waiting until they are ready to leave before thinking about who could take over.

By then, the business may still be heavily dependent on the owner.

Important customer relationships may sit with one person.

Key decisions may still come back to the founder.

The leadership team may not yet be ready to operate independently.

And employees may have no understanding of what ownership could mean for them.

None of these problems necessarily prevent employee ownership.

But they can make the transition harder.

A business that is being prepared for employee ownership needs to become increasingly capable of operating without its current owner.

That means developing leaders, transferring knowledge, documenting processes and creating greater visibility around how the business actually creates value.

Interestingly, these are also the things that tend to make a business more transferable to almost any future buyer.

Preparing for employee ownership can therefore improve the business even before ownership changes hands.

Employee ownership is not necessarily the final destination

Another important point is that employee ownership doesn't have to mean that every employee becomes a direct shareholder.

There are different ways to structure employee ownership, depending on the objectives of the owner and the business.

Trust structures, share plans, options and other arrangements can be used in different circumstances.

In an employee ownership trust model, for example, a trust can hold shares on behalf of employees rather than requiring every employee to become a direct shareholder. Employee Ownership Australia describes employee buyouts using trusts as one way employees can progressively acquire a majority interest in a company.

The important question isn't:

“Which ESOP should I use?”

It is:

“What are we actually trying to achieve through the ownership transition?”

That question should come first.

What would happen if your best people became owners?

There is a difference between having good employees and having people who think like future owners.

A future owner needs to understand more than their own role.

They need to understand how the business makes money.

What drives value.

Where risk sits.

Why customers stay.

What happens when margins change.

And how today's decisions affect the value of the business several years from now.

This is one reason employee ownership should not be viewed simply as an incentive scheme.

The ownership structure is only one part of the equation.

The bigger opportunity is to prepare people to understand, influence and ultimately participate in the value of the business.

That preparation takes time.

Australia's ownership conversation is changing

This is becoming a more visible issue in Australia.

Employee Ownership Australia has made several submissions during 2026 seeking greater government recognition and support for Employee Ownership Trusts, while also engaging with broader tax and employee share ownership reform.

There has also been renewed discussion around employee ownership as a potential response to Australia's SME succession challenge. A 2026 Employee Ownership Australia roundtable in Perth specifically explored why Australia has not experienced the same employee ownership growth seen in some overseas markets.

That doesn't mean employee ownership will become the right answer for every Australian business.

It does mean the conversation is becoming harder to ignore.

So, who could own your business next?

If you are five, ten or fifteen years away from succession, you may not know the answer yet.

That's okay.

In fact, not knowing is exactly why the question is worth asking now.

Start by looking at the people around you.

Who has the capability to lead?

Who understands the business deeply?

Who has demonstrated commitment over time?

Who could take greater responsibility?

And perhaps most importantly:

Would your key people want the opportunity to participate in ownership if a pathway existed?

You may discover that the next owner isn't someone you need to find.

They may already be part of the business.

Could employee ownership form part of your succession strategy?

At Succession Plus, we have worked with Australian businesses to develop employee ownership structures as part of broader succession strategies.

Our Peak Performance Trust™ is our proprietary employee ownership model, developed by Succession Plus to provide a structured pathway for transitioning ownership to employees.

But the structure should come after the strategy.

The first step is understanding the business, the owner's objectives, the people involved and what a successful transition actually looks like.

The question isn't whether you need an ESOP.

The question is:

What ownership options do you want to have available when the time comes?

The earlier you start exploring them, the more choices you may have.

Find out more about the Peak Performance Trust™ or book a Discovery Call with Succession Plus to discuss whether employee ownership could form part of your succession strategy.

Dr Craig West

Dr Craig West

Founder & Chairman | Succession Plus
Dr Craig West is a strategic accountant who has over 20 years of experience advising business owners.
With a background as an accountant in practice and two master’s degrees, Craig formed a strong view that the majority of business owners (and often their advisers) were unprepared and unaware of the steps required to prepare for exit. He then designed and documented a unique 21-Step Business Succession and Exit Planning process to assist owners and their advisers in navigating this process.
Craig now acts as a strategic business and financial mentor for mid-market business owners. Craig has written four critically acclaimed books educating business owners on employee incentives, succession planning, asset protection, and exit strategies. Additionally, he has completed doctoral research on Employee Share Ownership Plans (ESOPs) for succession.
Craig is a Member of the Forbes Business Council where he leverages his extensive experience to contribute valuable insights on helping business leaders navigate the complexities of growing and exiting their businesses.
In April 2024, the Exit Planning Institute admitted Craig to the International Exit Planning Circle of Excellence.